Tag: case study

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Crowdsourcing The Production: A Case Study

This November, we were tasked by Georgetown University’s Office of Advancement to conceive of a short video that would be sent to alumni at the end of the year to thank donors for their support and encourage others to consider Georgetown in their end-of-year giving. As alumni of the University ourselves, we look back and remember our experience at Georgetown as a series of moments, big and small.