Tag: non-profit

Blog

A Branding Video with Heart

This Fall, we teamed up with German based NGO Malteser International to produce an identity video that would introduce their organization to an American audience, just as they open new offices in Miami, FL. Click through to view the video and read more about our approach.

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Don’t Just Document Your Subjects, Empower Them.

We recently produced a short video for the Washington Home & Community Hospices to highlight their “Caregiver Relief Program”. The program supports primary caregivers by providing home care relief, so the caregiver can continue to work outside the home. For Alvin, a Prince George’s County Fleet Mechanic, the program provided “peace of mind” that his dear sister Arlene was taken care of while he worked to support them. This was a delicate and challenging story to film because Arlene was dying from cancer and these were her last days. Alvin could have readily said no to filming, and we would have very easily understood. But instead he saw this as an opportunity to share his story as a way to help others. Aside from the fact that he’s an especially brave person, I think one reason is because felt empowered. He wasn’t just a “subject” in this video; he was a part of our mission on behalf of Washington Home & Hospice.

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Storytelling Using Animation

We recently produced a 3 minute animation together with our partner Joe Moccia on behalf of the Results for Development Institute. They wanted to tell the story of one of their programs, the Joint Learning Network, a platform for exchange between low & middle income countries implementing health financing reforms aimed at achieving universal health coverage. In order to communicate such a large & complicated idea in a short video, we decided to employ the medium of motion graphics animation. Below are a few tips for telling stories using motion graphics animation.